Style Personalities

Bold, Structured, Commanding Presence

Core vibe: Striking, confident, and unforgettable, the type that walks in and everyone notices.

Dramatic men dress with purpose. This is about shapes, contrast, and impact.

Wardrobe cues:

• Statement outerwear

• High contrast pieces

• Sharp tailoring, strong shoulders, dramatic accessories

• Bold patterns or unexpected cuts

Style tip: think entrance outfits, pieces that elevate your presence.

Timeless, Elegant, Refined

Core vibe: Understated excellence, elegance without effort.

Classic men build wardrobes on investment pieces with long life.

Wardrobe cues:

• Well-fitted blazers and neutral suits

• Crisp oxford shirts and tailored trousers

• Leather loafers, brogues, belts that match shoes

• Simple accessories, timeless watches

Style tip: less is more, quality and proportion are everything.

Relaxed, Handsome, Effortlessly Cool

Core vibe: Calm, grounded, and authentic. Someone comfortable in their own skin.

This is where ease meets function. Think everyday classics with purpose.

Wardrobe cues:

• Quality denim, chinos, and rugged boots

• Henley top, basic tees, casual jackets

• Earthy/muted tones

• Functional layers that work season to season

Style tip: Fit matters more than brand. 

Comfort + clean lines = quiet confidence.

Playful, Boyish, Quirky

Core vibe: Cute with a spark, impish energy and personality.

Gamine style is unexpected and witty, not childish, but spirited.

Wardrobe cues:

• Cropped trousers or tapered fits

• Graphic tees under casual jackets

• Trainers with personality

• Playful patterns (stripes, checks)

Style tip: Add items that show you’re having fun with fashion.

Sexy, Soft, and Alluring

Core vibe: Warm, welcoming, and emotionally expressive, a type of beauty that feels felt. In typical fashion terms, Romantics are soft, sensual, and charismatic.

Romantic in men isn’t frilly, it’s deliberately tactile and elegant. Think of soft fabrics and colour palettes that feel approachable, not harsh.

Wardrobe cues:

• Fine-knit sweaters, cashmere or modal tees

• Silk-blend shirts or smooth, drapey layering pieces

• Lightweight scarves, gentle colours

• Slim trousers with fluid lines

Style tip: Romantic style feels intentional, not loud, alluring but no performative.

Lightweight, Dreamlike, Unique

Core vibe: Otherworldly and delicate, the fashion equivalent of fantasy, with a modern edge.

This aesthetic is about softness and flow, a delicate energy that feels rare and refined.

For men, ethereal isn’t about lace or pastels alone, it’s about textures and silhouettes that feel lifted.

Wardrobe cues:

• Elongated clothing with softness and movement

• Soft tailoring (unstructured blazers)

• Muted, airy palettes

• Layering that feels effortless and almost weightless

Style tip: Focus on fabrics that move, not restrict, comfort meets refined artistry.